Laughing at yourself or at others

There was a popular Swedish comedy series called Solsidan, I think it was last year on Swedish television, about a couple of families living in a wealthy middle class environment outside Stockholm, and their struggles with all kinds of superfluous things, their goal to fit perfectly into the community and to look good (or rather "look best").

I believe many people could identify either themselves or someone they know, at least if you have been living in a residential district close to Stockholm . What surprises me is what kind of people who loves the series the most. It seems to be very popular among the most pretentious and superfluous people! I feel like saying "hey, we are laughing at you". "If you realize that you are pretentious and superfluous, why don't you do something about it?"

Maybe we were laughing at different things.

Anyway, I learned what every comedian already must know. It is when people identify themselves they laugh the most.