söndag 24 oktober 2010

The secret of selling

I have seen professional sales people in action. A successful sales person doesn't reveal to the customer what the purpose is, to sell. On the contrary, the goal should be something else, like give information and help the customer in some way. The goods could almost be shown by accident before the sales person leaves. The goods should of course be perceived as very attractive and almost impossible to get.

A good sales person typically doesn't shows off and brag, but makes people feel comfortable. The customers should typically be a little bit flattered, but not too much so the purpose of selling becomes obvious. The customer should appreciate and trust the sales person. That's very important!

The best sales argument is of course customers who have been fortunate to have the sales person helping them with their problems and made them even more successful.

The best sales people get customers to come running after them and to beg for the goods and the services they offer!

Maybe I need to learn how to sell in order to get some income. It's going to become tough, because I usually tell people my opinion and what I think they should do. Guess I need to practice.

Let's see. I mainly wanted to explain this to myself, and I'm sure that you as an experiences and intelligent reader already are well aware of how to sell. There is no need to share my humble opinion. Good luck with your sales, friends, I'm sure you're doing fine.